Strategic. Data focused. Accountable.
Heart Digital partners with businesses across Queensland and Australia to help them realise their online potential.
We do this by creating stunning and functional websites, then by delivering website traffic and leads via search engine optimisation (SEO) and Google Ads.
What we do
Our services
With more than 1.1 billion websites on the internet today, how does your business website stand out visually and get found among all the noise? That’s where Heart Digital can help. We can build your website so that it is visually appealing, then bring the traffic in via search engine optimisation and Google Ads.
For businesses large and small, having a strong website presence is essential. Our award-winning team can add some ‘wow’ factor to your next website project.
In a hurry to get traffic? Google Ads could the answer. Investment in Google Ads pays for the privilege of appearing at the top of the Google search results.
Search Engine Optimisation (SEO) is a tried-and-trusted way to rank well ‘organically’ in Google search results. When well executed, SEO can fill business sales pipelines.
Clients we’ve worked with
Since we first opened our doors in 2013, Heart Digital has worked with literally hundreds of businesses across
Australia and overseas. Some of these clients we have teamed up with for as long as ten years.
About us
How we can help
Strategy comes first. Whether it is for an digital marketing campaign or building a website that better represents your business, there needs to be an alignment between your business goals and the work we are doing.
If you wish to engage with an agency that thinks strategically and listens to your business needs, let’s chat.
Our award
winning agency
Our work
Client case studies
Perth Skin Clinic
Leading Gold Coast skin cancer and cosmetic treatments clinic.
33
#1 Ranked Keywords
57
Top 3 Keywords
Gold Coast Skin Clinic
Leading Gold Coast skin cancer and cosmetic treatments clinic.
33
#1 Ranked Keywords
57
Top 3 Keywords
Gold Coast Denture Clinic
Gold Coast denture clinic specialising in the sale, repair and realignment of dentures.
18
#1 Ranked Keywords
32
Top 3 Keywords
Truck Rental Agency
Truck hire company servicing the entire East Coast of Australia.
4
#1 Ranked Keywords
9
Top 3 Keywords
Safe Deposit Box Company
Specialist in the provision of safety deposit box storage for clients at their secure vault facility.
16
#1 Ranked Keywords
31
Top 3 Keywords
Heart Digital Blog
Digital marketing news and updates
Frequently asked questions
Interested in finding out more about Heart Digital and our services? Here are some of our most frequently asked questions.
Got another question for us? Please contact us.
Search Engine Optimisation, or SEO for short, are the steps taken to appear highly on Google search results, or other search engines. For example, if you are based on the Gold Coast and have a power outage, you will need an electrician. In 2022, the first thing most people will do is an online search for “Gold Coast electrician” and then contact one of the highest-ranking businesses in the search results.
For the electricians that appear high in the search results, their ranking can be incredibly valuable and a steady source of new business. For those who do not rank highly, and appear beyond page one of the search results, they often rely solely on word of mouth and / or referrals to attract new business. For most businesses, limiting new business to a network of contacts can make growth almost impossible.
A good SEO agency can help get your business to the top of the Google rankings and turbocharge business growth.
Search Engine Optimisation, or SEO for short, are the steps taken to appear highly on Google search results, or other search engines. For example, if you are based on the Gold Coast and have a power outage, you will need an electrician. In 2022, the first thing most people will do is an online search for “Gold Coast electrician” and then contact one of the highest-ranking businesses in the search results.
For the electricians that appear high in the search results, their ranking can be incredibly valuable and a steady source of new business. For those who do not rank highly, and appear beyond page one of the search results, they often rely solely on word of mouth and / or referrals to attract new business. For most businesses, limiting new business to a network of contacts can make growth almost impossible.
A good SEO agency can help get your business to the top of the Google rankings and turbocharge business growth.
A well-designed website is only half the battle. Afterall, a stylish website is of no value if no-one ever visits it. Most businesses need a steady flow of visitors to ensure their website is front and centre for customers when they search for a specific product or service…and on Google there is more than enough traffic to go round – every second (on average) there are 63,000 Google searches!
Beyond attracting traffic, there are many other SEO benefits:
- SEO offers much higher close rates (about 15 per cent) for new leads when compared with other forms of marketing (often less than two per cent).
- SEO brings quality traffic to your website. When you begin an SEO campaign, your website is updated to incorporate specific keywords relevant to the traffic you need to attract. This ensures that you zero in on your preferred audience that are most interested in your business’ product or service.
- SEO is very measurable, making it easy to understand results and return on investment.
- SEO, particularly for e-commerce businesses, ensures your business is open 24/7. This means that potential customers can engage with your business, leave enquiries and even make transactions when your business is not ‘open’.
- SEO can level the playing field among businesses sizes. We’ve helped small retailers outrank conglomerates like Myer and a family construction business dominate multi-nationals, among countless other examples. None have the budget of the bigger companies, but with a well-executed SEO campaign, they can thrive online.
- SEO is very sustainable. For a relatively small budget, SEO can be an ongoing strategy that can be more effective than traditional marketing and thereby reduce spend in these areas.
- SEO need not be tied to geographical boundaries. You can expand your SEO campaign as your business grows, with minimal additional expanse. For example, if you are a Gold Coast business looking for customers in Brisbane, or vice versa, increasing this reach is possible via an SEO campaign.
- Utilising SEO techniques ensures you have a better website. At the heart of effective SEO, is an ongoing obsession to improve the user (visitor) experience. When Google sees this, they improve rankings, but it also means that websites that do SEO properly are generally more functional and easier-to-use.
A do-it-yourself approach is always a possibility. However, it is worth considering that the learning curve is incredibly steep (and the goal posts move regularly!). Those taking on an SEO campaign themselves will need to consider page optimisation, conversion rate optimisation, keyword research, Google Business Profile, link building, content creation, use of metrics ….the list goes on. The reality is that there are many moving parts in any successful SEO campaign.
Given these challenges, we think it makes sense to work with a reputable SEO agency. And our experience over the years has told us that the agency approach will always prove more successful, cheaper and faster than keeping SEO in-house.
Working with a team that lives and breathes SEO each day will represent your best chance of SEO having a material impact on your business’ growth.
With more than a billion websites in 2022, SEO campaigns can take a few months to gain traction. This is most relevant in competitive industries and/or major metropolitan locations. For more niche businesses and / or smaller geographic locations, we’ve often seen a surge in rankings within weeks.
SEO is not a short-term fix though – it does require an ongoing commitment from clients. Along with hard work, patience and expertise from your chosen SEO agency.
Brace yourself for a frustrating answer (sorry!) – it depends. The cost of SEO is determined by several factors including:
- Industry competitiveness – some industries are far more competitive than others. Playing SEO catch up against businesses with well-established online presences, takes time and costs money.
- Geographic locations – to state the obvious, Brisbane is going to be harder market to crack for SEO compared to Southport on the Gold Coast. That is definitely not to say it is impossible to see great results in Brisbane, it just can take more time and resources (which drives up the price).
- Your website – is it SEO ready, or are you going to need major changes before you can launch an effective SEO campaign? Potentially this can add some cost to the start of your SEO campaign.
We’d have to have a look at your website, as there could be a number of reasons why you’ve seen a drop in traffic.
If your drop in traffic is fairly sudden, we’d encourage you to have a read of our Google Penalty Recovery Services page.
If the drop in traffic has happened over a long period of time, the reasons are likely to be less sinister. One reason could be that your competitors are now focused on SEO and have got the jump on your business. Or it could be time for your business to revisit its own SEO and find out the reason for the deterioration.