Search Engine Optimisation is a part of our DNA. We live and breathe it and continue to refine our processes to ensure best practice. Collectively, our team brings almost 40 years of SEO experience to every engagement.
We understand the power of SEO, and when done correctly, how it can turbo charge the growth of businesses of all sizes and industries.
SEO and the way consumers engage with search engines continues to evolve. As such, the way we run SEO campaigns continues to change. However, we still have some core principles that we apply to each campaign.
Search Engine Optimisation (SEO) is the process of encouraging Google and other search engines to understand what your business website is all about in order to attract relevant traffic and increase enquiries.
There are approximately 8.5 billion Google searches each and every day! Getting your business a slice of the searches within your industry, can transform any business. This will in turn provide a sustainable pipeline of leads for your business.
There are plenty of online opportunities for businesses of all sizes, however having your SEO campaign managed by an experienced team is hugely important.
Contact us today to discuss how we can help scale your business via SEO. You’ll be engaging with an experienced team and a business than has been successfully delivering SEO campaigns since 2013.
After more than a decade, we’re proud of our results we have achieved for our clients. We are
passionate about the work we do and, when our clients gets the results they are after, it
puts smiles on our dials.
Southport based women’s health clinic, specialising in services and treatments for women of all ages. Stiff competition from fellow doctors and rival health clinics, made it a competitive space to do business in.
Gold Coast based jeweller that specialises in handmade jewellery. While the jewellery sector is enormously competitive, the focus for our client was always going to be on their niche only. That is, handmade jewellery.
When the client approached us for SEO, competition in the kitchen renovations space was strong, with the highest organic ranking positions occupied by longstanding kitchen companies.
Search Engine Optimisation (SEO) is the process of encouraging Google and other search engines to understand what your website is about in order to attract relevant traffic, resulting in enquiries and sales.
If you are new to the SEO game, and you search for your business name, it’s quite possible you will already rank #1. But what happens if you search for a product or service you offer, are you still on the first page of Google results? Unlikely.
The best digital marketing agencies use keyword research to map out potential search engine opportunities. We then work with you to tailor the content on your website, so that your business attracts the traffic from these searches.
This will ensure your business is not only attracting people searching for your business name, but it also means the net is cast much wider and you’re attracting more potential customers and increasing business turnover. That is SEO, and that’s what we do best!
In short, absolutely. But that does come with a significant disclaimer.
SEO only works when you apply best practice techniques. SEO practices that worked only a few short years ago, will not work as well now, if at all. It is therefore important to work with a digital agency that understands current digital trends.
The industry in which your business operates is largely irrelevant. As long as people are searching online for your type of service or product, we can help. And as long as a best practice approach is applied, your business will be an excellent chance of seeing a strong return on investment.
Since we first opened our doors in 2013, Heart Digital has worked with literally hundreds of businesses across
Australia and overseas. Some of these clients we have teamed up with for as long as ten years.
With more than 1.1 billion websites on the internet today, how does your business website stand out visually and
get found among all the noise? That’s where Heart Digital can help.
We can build your website so that it is visually appealing, then bring the traffic in via search engine optimisation and Google Ads.
For businesses large and small, having a strong website presence is essential. Our award-winning team can add some ‘wow’ factor to your next website project.
In a hurry to get traffic? Google Ads could the answer. Investment in Google Ads pays for the privilege of appearing at the top of the Google search results.
Search Engine Optimisation (SEO) is a tried-and-trusted way to rank well ‘organically’ in Google search results. When well executed, SEO can fill business sales pipelines.
Interested in finding out more about Heart Digital
and our services? Here are some of our most frequently
asked questions.
Got another question for us? Please contact us.
Search Engine Optimisation, or SEO for short, are the steps taken to appear highly on Google search results, or other search engines. For example, if you are based on the Gold Coast and have a power outage, you will need an electrician. In 2022, the first thing most people will do is an online search for “Gold Coast electrician” and then contact one of the highest-ranking businesses in the search results.
For the electricians that appear high in the search results, their ranking can be incredibly valuable and a steady source of new business. For those who do not rank highly, and appear beyond page one of the search results, they often rely solely on word of mouth and / or referrals to attract new business. For most businesses, limiting new business to a network of contacts can make growth almost impossible.
A good SEO agency can help get your business to the top of the Google rankings and turbocharge business growth.
Search Engine Optimisation, or SEO for short, are the steps taken to appear highly on Google search results, or other search engines. For example, if you are based on the Gold Coast and have a power outage, you will need an electrician. In 2022, the first thing most people will do is an online search for “Gold Coast electrician” and then contact one of the highest-ranking businesses in the search results.
For the electricians that appear high in the search results, their ranking can be incredibly valuable and a steady source of new business. For those who do not rank highly, and appear beyond page one of the search results, they often rely solely on word of mouth and / or referrals to attract new business. For most businesses, limiting new business to a network of contacts can make growth almost impossible.
A good SEO agency can help get your business to the top of the Google rankings and turbocharge business growth.
A well-designed website is only half the battle. Afterall, a stylish website is of no value if no-one ever visits it. Most businesses need a steady flow of visitors to ensure their website is front and centre for customers when they search for a specific product or service…and on Google there is more than enough traffic to go round – every second (on average) there are 63,000 Google searches!
Beyond attracting traffic, there are many other SEO benefits:
A do-it-yourself approach is always a possibility. However, it is worth considering that the learning curve is incredibly steep (and the goal posts move regularly!). Those taking on an SEO campaign themselves will need to consider page optimisation, conversion rate optimisation, keyword research, Google My Business, link building, content creation, use of metrics ….the list goes on. The reality is that there are many moving parts in any successful SEO campaign.
Given these challenges, we think it makes sense to work with a reputable SEO agency. And our experience over the years has told us that the agency approach will always prove more successful, cheaper and faster than keeping SEO in-house.
Working with a team that lives and breathes SEO each day will represent your best chance of SEO having a material impact on your business’ growth.
With more than a billion websites in 2022, SEO campaigns can take a few months to gain traction. This is most relevant in competitive industries and/or major metropolitan locations. For more niche businesses and / or smaller geographic locations, we’ve often seen a surge in rankings within weeks.
SEO is not a short-term fix though – it does require an ongoing commitment from clients. Along with hard work, patience and expertise from your chosen SEO agency.
Brace yourself for a frustrating answer (sorry!) – it depends. The cost of SEO is determined by several factors including:
We’ve have to have a look at your website, as there could be a number of reasons why you’ve seen a drop in traffic.
If your drop in traffic is fairly sudden, we’d encourage you to have a read of our Google Penalty Recovery Services page.
If the drop in traffic has happened over a long period of time, the reasons are likely to be less sinister. One reason could be that your competitors are now focused on SEO and have got the jump on your business. Or it could be time for your business to revisit its own SEO and find out the reason for the deterioration.
Heart Digital is an award-winning digital marketing agency. We are passionate about the industry in which we work and improving the online presence of our clients.
We’re passionate about our work and the industry in which we work. We therefore regularly public
digital marketing updates for the benefits of our clients and the broader public.
